AXA Maroc appoints Samya El Kyas as new Head of Marketing and Brand
March 19, 2026
Samya El Kyas has been appointed Head of Marketing and Brand at AXA Assurance Maroc.
Ms. El Kyas is a graduate of the European Communication School, the Institut Catholique de Paris, and CentraleSupélec.
She brings 20 years of experience in marketing and communications, having held roles at several companies in France and Morocco, including Groupama, Banque Centrale Populaire, and most recently AtlantaSanad.





