Magazine date:
Jul 2019 
The Moroccan subsidiary of the Bosch home appliances group has partnered with Atlanta Assurance for the launch of an affinity insurance product. This is the first cover dedicated to the appliances sector.
This new product allows the customer to benefit from an extra 3-year warranty in addition to the two years offered by Bosch.
Through this partnership, the insurer intends to strengthen its position as an innovator on the Moroccan insurance market [4].
It should be noted that affinity insurance is mainly designed for people wishing to insure their consumer goods.