The Chinese life insurance market [4] posted a remarkable growth in 2019. The written premiums amounted to 185.77 billion CNY (26.584 billion USD) compared to 119.32 billion CNY (17.347 million USD) in 2018, that is a 55.7% increase over one year. Such a performance is accounted for by the generalization of online sales of life and pension products.
The reduction of management and acquisition costs that is due to the use of new technologies would encourage the Chinese insurers to provide their customers with more competitive products.