The insurance and reinsurance consulting and brokerage firm, Aon Tunisie becomes ARS Tunisie (Assurance RĂ©assurance Solutions, Aon's exclusive representative in Tunisia).
The rebranding is accompanied by a new visual identity and a new logo dominated by the colors red and gray.
This initiative is part of the change in the capital structure of the company in which the Aon group holds a minority stake.
The Tunisian shareholders have thus bought out the group's holdings in the capital of Aon Tunisie, while preserving the position of ARS as Aon's exclusive representative in Tunisia.